Content Models are format driven, meaning you choose which content model to use based on the digital object you are adding to the repository. Below is a list of the content models and the formats they support.
gif, png (While the basic image will take jpg/jpeg files recommend using the large image module for these files)
Any file format
Any combination of files supported
by other content models
doc, docx, txt, html, xls, xlsx, csv, ppt
tiff, tif, jp2, jpg, jpeg
mp4, mov, qt, m4v, avi, ogg