License: A distribution license is required for organizations to distribute Adobe Reader, you can apply here: https://acrobat.adobe.com/us/en/acrobat/pdf-reader/volume-distribution.html
Update cycle: Quarterly features/bug fix + Emergency Security Patching as needed (these tend to be much more frequent).
Requirements: Adobe Acrobat Customization Wizard download here: https://www.adobe.com/devnet-docs/acrobatetk/tools/Wizard/index.html
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